Einzelmitglied

Michel Hueter
ENABLING DESIGN COLLABORATIONS

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ENABLING DESIGN COLLABORATIONS GmbH
Client: KAISERHAUS HANDELz, Bern / Pro Helvetia / be-advanced / Maison Shift
Droits: Enabling Design Collaborations
Durée: 2022 - current

In my collaborations with clients, I emphasize the significance of strategic positioning as one of our primary goals. I firmly believe that positioning is about identification and context. Alongside people, I consider design as a holistic innovation factor, and collaborations are central elements in my approach. Together, we work to craft solutions that are not just services but self-sustaining innovations capable of enduring into the future. Furthermore, curation plays a crucial role in selecting and presenting relevant content, ideas, and experiences that resonate with our audience. Through careful selection and presentation of content, we create sustainable relationships between brands and consumers built on trust and authenticity.
Geschäftlich

Michel Hueter ENABLING DESIGN COLLABORATIONS
Oberer Quai 8
2503 Biel/Bienne
T +41 78 818 3774
michel@designcollaborations.ch

Curriculum Vitae

Born 1972 in Switzerland. Started his professional career in the Swiss watch industry. He first gained work experience in International Sales, then soon specialised in Public Relations. After seven years at different brands of the Swatch Group Ltd., he moved on to a Zurich based PR agency specialised in mandates at the interface between the public and private sector.


This experience brought him to Presence Switzerland – a body of the Federal Department of Foreign Affairs, where he first was handling pro-jects and Asian markets before becoming in charge of communications and marketing for major international events such as the Swiss participa-tion at the World Expo in Aichi Japan.


After seven years he once again joined a brand of the Swatch Group for a re-positioning mission before he eventually got engaged 2011 as Director & Curator of the Design Prize Switzerland, a privately organised association that awards and promotes some of the best of Swiss Design innovations and products.

In 2022 he founded Enabling Design Collaborations in Biel/Bienne. The agency works with clients from the private and public sector on positioning themselves in the market, with their products, brand and network.